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Landlord marketing with Espresso   10 replies   9 voices
apmasphere apmasphere apmasphere on May 10, 2010 2:33pm
administrator  apmasphere  Sydney  NSW
 

We are currently working on the June issue of Espresso but we would love your feedback to help us make it even more valuable as a marketing tool.

Firstly, do you you send the Espresso newsletter to your landlords?
If you don’t, why not?

Is there anything we can do to make it more relevant? Is it easy for you to customise or would you like to see it in a different format or available earlier in the month?

From our download numbers, some of the most popular feature stories have been about Tax (July), Maintenance (August), Insurance (April) and the Holiday Survival Guide (December-January), but we are open to suggestions, so if there is a topic you would like to see, let us know. And if there is something you don’t like, feel free to let us have it! The more opinions posted here, the better we can make Espresso as a resource.

thanks in advance!

Emily Emily Sim on May 17, 2010 9:50am
apmasphere  Sydney  NSW
 

For those of you who are new to the site, Espresso is our monthly newsletter that we produce just so you can give it to your landlords.  Yes, we write the content and all you have to do is brand it with your logo and contact information.  I know – cool.

We even have it ready to go out with the end of month statements!

Espresso is one of the most in demand resources on apmasphere at present and to keep is sharp, we are looking to find out what you want from it.  Maybe you like it just the way it is, maybe there is a particular area you would like some help with when it comes to educating your landlords?

There have been a few requests via the Wishlist which we have incorporated along the way but if you would like some specifically, now is the time to let us know.

Ashlee-Dodds Ashlee Dodds on May 17, 2010 10:05am
Property Manager  Leah Jay Property Management  East Maitland  NSW
 

I dont use the Espresso newsletter in full for my landlords, but I do regularly use it for ideas on articles. I have found that often the articles are quite large and when i only have a small space left in my newsletter I cant make the article fit. Perhaps a few smaller articles, if possible?

Thanks

apmasphere apmasphere apmasphere on Aug 2, 2010 3:49pm
administrator  apmasphere  Sydney  NSW
 

The August issue of Espresso brings you more great content for landlord newsletters:

‘To fix or not to fix’ covers the top three reasons a fixed term lease is in their best interests
&
‘Emily says: go online for inspiration’ is the first in our new series that identifies the property and lifestyle websites your landlords will love.

Found in the Documents section, Espresso is here to make life just that little bit easier for you. You can pick and choose stories from previous issues, or go straight to the August issue here.

And remember, if there is anything you would like to see next month, just let us know!

melaniemelanie Melanie Seden on Aug 3, 2010 10:28am
Property Manager / Business Development  Ray White Albany Creek  Brisbane  Queensland
 

I’m really enjoying the Espresso newsletters! I think its nice for owners to recieve something interesting & colourful with their statements & invoices each month.

trutherford Trish Rutherford on Aug 3, 2010 4:53pm
Property Manager  Focus Realty  Townsville  Queensland
 

The newsletter is great, we really appreciate you guys putting it together.  Its quick & easy to adapt with our logo & anything special we want to include to our landlords each month.  Thanks heaps.

Shockstar Mark Shorrock on Jun 17, 2011 5:23pm
BDM  L J Hooker Toowong/Paddington  Brisbane  Qld
 

We have been using ideas from the News Letter now for a year or so it’s great so thanks. We take the articles we like and put them into our own news letter which we produce and send out through “Vision 6” obviously we make make reference to the source (you guys) What about a commonly asked questions article, new QLD pool legislation explained or how the smoke detector compliance effects us all etc…

Maxine Maxine Rose on Jun 22, 2011 3:26pm
Investor Relations/Property Manager  Ray White South Coast  Nowra  NSW
 

Our office needs to get back into sending Espresso out to landlords! It was great for the short time we used it last year and I think very helpful to have something like this fully prepared for use to utilise in communicating with clients.

Maxine

chrisangel Chris Angelopoulos on Aug 29, 2011 11:41am
Property Manager  Ray White Colonel Light Gardens  Adelaide  SA
 

I am in absolute love with this community website. It makes life asa property manager so easy as I can find all the info and marketing tools to deliver a great service. When will the next edition of Espresso be out?

JenTanner Jen Tanner on Aug 30, 2011 1:30pm
Staffer  apmasphere  Sydney  NSW
 

Hi Chris – September Espresso is up and ready for you!

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